If all else is equal then consider "secondary" things that could become important.
How is the warranty with each?
How easy is it to get warranty work - a warranty might be "great" until you actually need it.
How long have they been in business? Will they likely still be in business 5 or 10 years from now (whatever you consider the lifecycle of the bow).
Do you need a press to work on one but not the other?
Does one look "way cooler" than the other?
When hunting you spend "hours" looking at your bow, gun, sling shot and mere "seconds" actually using it....